How to Set Up the Pinterest Tag on Shopify with Pixel Tracker
Connect your Pinterest Tag to your Shopify store in a few minutes — no theme code changes required.
Setup steps
- 1
Get your Pinterest Tag ID
In Pinterest Ads Manager, go to Ads → Conversions → Pinterest tag and copy your Tag ID.
- 2
Open the Pixel Tracker dashboard
From your Shopify admin, open Pixel Tracker's dashboard.
- 3
Paste the Tag ID
Enter your Pinterest Tag ID in the Pinterest field and save. No theme editing is required.
- 4
Confirm events are firing
Pixel Tracker injects the tag automatically on every storefront page via Shopify ScriptTags. Use Pinterest's Tag Helper browser extension to confirm it's firing correctly.
Frequently Asked Questions
What does the Pinterest Tag track?
Visitor actions like page views, add-to-cart, and purchases, so Pinterest ad campaigns can measure results and retarget visitors.
Do I need to edit my Shopify theme to add the Pinterest Tag?
No. Pixel Tracker injects the tag automatically via Shopify ScriptTags once you paste your Tag ID.
Can I use the Pinterest Tag alongside other platforms?
Yes. Pixel Tracker lets you connect Pinterest alongside Facebook, Google, TikTok, Snapchat, LinkedIn, and X pixels from the same dashboard.
How much does Pixel Tracker cost?
The Free plan includes 1 active tracking pixel at no cost. Paid plans start at $7/month for 3 pixels, up to $29/month for unlimited pixels.
Is Pixel Tracker available on the Shopify App Store yet?
It's available soon on the Shopify App Store. Join the waitlist at appnary.com for early access.