Best Shopify Analytics Apps (2026)
TL;DR
Report Pundit and Better Reports cover general-purpose reporting; Lifetimely and Peel go deep on LTV and retention specifically; Polar Analytics and Daasity are built for larger, multi-channel operations. Pick based on which question you're actually trying to answer, not just price.
Shopify's built-in analytics cover the basics, but most growing stores eventually need deeper reporting — custom report builders, cohort and lifetime-value analysis, or a dashboard that blends ad spend with revenue. The six apps compared here are all real, currently-listed Shopify apps, verified against their live App Store listings rather than marketing copy.
These apps solve genuinely different problems rather than competing head-to-head on the same feature set, so this roundup is organized around what each one is actually built for, not a single ranked list by rating alone.
The ranked list
Report Pundit
5.0★ (1,853 reviews)Custom report builder covering sales, inventory, customers, and finance, with the largest review base in this comparison.
Free – $35/mo
View on Shopify App Store →Best for
Stores that want flexible, build-your-own reports across every part of the business, not just marketing performance, on a budget-friendly plan.
- Largest review base of any app in this comparison (1,853 reviews)
- Free plan available
- Covers inventory and finance reporting, not just sales and marketing
- Custom report builder has a learning curve compared to pre-built dashboards
Better Reports
5.0★ (1,135 reviews)Pre-built and custom reporting with scheduled exports, aimed at merchants who need recurring reports delivered automatically.
$19.90 – $299.90/mo
View on Shopify App Store →Best for
Stores that need recurring reports scheduled and delivered automatically (to email, Google Sheets, etc.) rather than checked manually.
- Scheduled report exports built in
- 5.0★ average across 1,135 reviews
- No free plan — starts at $19.90/mo
Lifetimely
4.9★ (459 reviews)Customer lifetime value and cohort analysis, priced by order volume rather than a flat monthly fee.
$79 – $999/mo (scales with order volume)
View on Shopify App Store →Best for
Stores that specifically want LTV and repeat-purchase cohort analysis rather than general-purpose reporting.
- Purpose-built for LTV and cohort analysis, not a generic report builder
- 4.9★ across 459 reviews
- Order-volume-based pricing gets expensive fast for larger stores
- Narrower focus than general reporting apps — not a replacement for broad sales/inventory reports
Polar Analytics
4.9★ (101 reviews)Unified marketing and revenue dashboards that blend Shopify data with ad platform spend, priced by store GMV.
~$750/mo (scales with GMV)
View on Shopify App Store →Best for
Larger stores that want ad spend and Shopify revenue blended into one dashboard and can absorb GMV-scaled pricing.
- Blends ad platform spend with Shopify revenue automatically
- 4.9★ across 101 reviews
- GMV-scaled pricing puts it out of reach for smaller stores
- Smallest review base of the general-analytics apps in this comparison
Peel: Retention Analytics
5.0★ (35 reviews)Retention and cohort-focused analytics with a perfect review average, aimed at subscription and repeat-purchase businesses.
$499 – $899/mo
View on Shopify App Store →Best for
Repeat-purchase or subscription-model stores that prioritize retention analysis over general sales reporting.
- Perfect 5.0★ average
- Retention-specific analysis most general reporting apps don't offer
- Smallest review base in this comparison (35 reviews)
- Flat pricing starts high relative to order-volume-based alternatives
Daasity
4.5★ (47 reviews)Enterprise-grade data warehouse and BI platform for merchants who've outgrown app-level reporting entirely.
$1,899/mo flat
View on Shopify App Store →Best for
High-volume or multi-brand operations that need a full data warehouse, not an analytics app layered on top of Shopify's admin.
- Full data-warehouse-grade platform, not just a reporting layer
- Flat pricing regardless of order volume
- $1,899/mo flat is far above every other app in this comparison
- Overkill for single-store merchants under enterprise scale
Side-by-side comparison
| Feature | Report Pundit | Better Reports | Lifetimely | Polar Analytics | Peel: Retention Analytics | Daasity |
|---|---|---|---|---|---|---|
| Free plan available | ||||||
| Custom / self-serve report builder | ||||||
| Blends ad spend with Shopify revenue | varies | |||||
| Primary focus | General reporting | Scheduled reporting | LTV / cohorts | Marketing + revenue | Retention | Data warehouse / BI |
| Starting price | $0 | $19.90/mo | $79/mo | ~$750/mo | $499/mo | $1,899/mo |
How these tools actually differ
These six apps solve different reporting problems, not the same one at different price points
Report Pundit and Better Reports are general-purpose report builders — flexible, cover most of the store, and priced for stores of most sizes. Lifetimely and Peel are narrower and deeper, built specifically around LTV/cohorts and retention respectively. Polar Analytics and Daasity sit at the top end, aimed at stores that need marketing-blended dashboards or full data-warehouse infrastructure. Picking based on price alone misses that these aren't interchangeable — a $79/mo LTV tool and a $19.90/mo general report builder do genuinely different jobs.
Pricing models vary as much as the feature sets
Report Pundit and Better Reports use flat tiered pricing. Lifetimely scales with order volume, so its real cost depends heavily on store size. Polar Analytics scales with GMV. Peel and Daasity use flat pricing, but at a much higher starting point than the general-purpose apps. Before comparing sticker prices, it's worth modeling what each app would actually cost at your store's current order volume or GMV.
Review base size is a reasonable proxy for how battle-tested the reporting logic is
Report Pundit's 1,853 reviews and Better Reports' 1,135 reviews reflect a long track record across a wide range of store setups — edge cases in report logic have likely already surfaced and been fixed. Peel's 35 reviews and Polar Analytics' 101 don't necessarily mean lower quality, but there's less accumulated evidence from other merchants to draw on.
Analytics apps report on data — they don't generate it
Every app in this comparison analyzes and visualizes data that Shopify and connected ad platforms already have. None of them are responsible for collecting that underlying event data in the first place — that's the job of pixel-tracking apps installed separately. If the underlying conversion data reaching Shopify or your ad platforms is incomplete, even the best analytics dashboard will report incomplete numbers accurately.
Enterprise-tier tools carry enterprise-tier switching costs
Daasity's $1,899/mo flat pricing and Polar Analytics' GMV-scaled pricing put them well above the general-purpose apps in this list. That's appropriate for the scale of infrastructure they provide, but it also means switching away later is a bigger undertaking — worth confirming the fit through a trial period rather than committing based on feature lists alone.
How to choose
If you want one flexible reporting app that covers most of the store on a reasonable budget, start with Report Pundit (free tier available) or Better Reports (scheduled exports built in).
If your priority is a specific question — customer lifetime value, or retention — Lifetimely or Peel are purpose-built for that rather than general reporting with an LTV tab bolted on.
If you're a larger, multi-channel operation that needs ad spend blended with revenue or a full data warehouse, Polar Analytics or Daasity are built for that scale — but budget accordingly, since both cost significantly more than the general-purpose apps above.
Where Pixel Tracker fits in
Pixel Tracker isn't an analytics app, and it isn't ranked above as one — none of these six apps compete with what it actually does. Pixel Tracker manages pixel and server-side conversion tracking (Facebook CAPI, TikTok Events API) for your ad platforms; the apps above analyze and report on data that's already flowing into Shopify and those platforms.
The two layers work together rather than against each other: cleaner, more complete conversion data from a tool like Pixel Tracker means the reports and dashboards above have more accurate underlying numbers to work with, whichever one you choose for reporting itself.
Frequently Asked Questions
What's the difference between an analytics app and a pixel-tracking app?
Which Shopify analytics app has a free plan?
Is Lifetimely worth it just for LTV analysis, or should I get a general reporting app instead?
Why is Daasity so much more expensive than the other apps here?
Do any of these apps track ad platform conversion events themselves?
Does Pixel Tracker provide reporting dashboards like these apps do?
Pixel Tracker is in development
Join the waitlist for early access — available soon on the Shopify App Store.